Jeffrey S. Raikes School of Computer Science and Management
B-Corp Case Studies by UNL Raikes Seniors
Date of this Version
Spring 2025
Document Type
Article
Citation
Barnwell, B., Craft, M., Nau, E., Swanson, C., Thompson, V. (2023). BOMBAS: Weaving Purpose into Profit. University of Nebraska-Lincoln.
Abstract
Bombas is a leading premium basics brand with a unique focus on socks and philanthropy. Its 'buy one, give one' model, along with a viral appearance on Shark Tank, helped propel the company into the public eye. Since the company’s inception, they have donated over 150 million essential clothing items to people in need. Bombas’s commitment to quality and product innovation has earned it a loyal consumer base. However, its production practices and business model have faced scrutiny, raising questions about whether the company is truly maximizing its impact in giving back
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